Bibliographie complète

Utilizing agenda setting theory, this study investigates the Bill Cosby sexual assault allegation scandal and how the scandal is framed by the media. In order to examine if and how varied networks reported differently on the Cosby scandal, sixty articles from three, distinct networks (CNN, FOX News, E!) were analyzed and coded under seven different categories. Results demonstrate a significant difference among the analyzed networks and media frames most reported in the sample for this study. Although all networks address Cosby’s rise and fall of an American hero, agendas set and story frames presented varied. Specifically, CNN highlighted victims’/survivors’ powerful voice whereas E! and FOX News highlighted Cosby’s support from the black community, celebrities and co-stars. Additional results, discussion and future directions follow.